Kako is an Independent Executive Creative Director with 20 years of experience in advertising across global markets, including Europe, the US, and LATAM.
He has worked at world-leading advertising agencies like TBWA\Media Arts Lab , helped launch Wieden+Kennedy Brazil, and contributed to major in-house marketing teams at Meta and Airbnb.
Kako brings a hands-on, flexible mindset that adapts to any role, whether leading projects at an executive level, guiding in-house teams, managing agency partners, or rolling up his sleeves to do the creative work himself.
His career began at nineteen, writing for what might have been the smallest TV channel on the planet.
By "small," he means duct-taped Betacams, jerry-rigged flashlights, and a daily news broadcast that opened with the weather forecast, unless rumors broke that the local football star had been caught ordering wine at a bar.
By "writing," he means having eight hours to find something interesting to say, script it, shoot it, edit it on analog equipment, and mix it before going live.
Eventually, he started doing more or less the same thing, just for brands like Airbnb, Apple, Meta, Nike, adidas, Coca-Cola, Call of Duty, Heineken, Sonos, Sony, Smirnoff, Halls, Amstel, and I amsterdam.
Along the way, he has earned multiple top honors, such as the Cannes Lions Grand Prix, D&AD Pencils, One Show Pencils, and an Emmy nomination.
Still, the only trophy sitting on his shelf is the golden pan he earned at the InternationalSpanish Omelette Festival in 2024, which attests to Kako's obsession with slow craft and things made with love.
Say hi: elkakomendez@gmail.com
Senior Creative Director | Airbnb
Los Angeles, Feb 2023 - August 2026
Group Creative Director | Meta
Los Angeles, Feb 2020 - Jan 2023
Creative Director | TBWA\ Media Arts Lab
Los Angeles, Jan 2016 - Jan 2020
Senior Copywriter | 72 & Sunny
Los Angeles, 2014 - 2016
Call of Duty, Sonos
Copywriter | Wieden + Kennedy
São Paulo, 2011 - 2014
Nike, Coca-Cola, Heineken, Ciroc, Halls, Smirnoff, DelValle,
Copywriter | 180Amsterdam
Amsterdam, 2008-2011
Adidas, Sony, Opel, Cialis, Western Union
Freelance Copywriter
Amsterdam, 2007
I Amsterdam, The Soon Institute, Amsterdam Fashion Institute
Internship | The Vidal Partnership
New York, 2006
Heineken, Wendys, Home Depot
ACCOLADES
Cannes Lions Grand Prix
Grand Prix Clio Awards
D&AD Yellow Pencil
One Show Yellow Pencil
Emmy Award Nomination
Intl. Spanish Omelette Golden Pan